My Services

Take a look at the things we can start working towards together.

Assess Science Needs

Understand and assess the company’s business priorities, existing data, and current research roadmap to establish scientific needs.

Develop Scientific Strategy

Work cross-functionally to establish scientific priorities that are in alignment with company business priorities.

External Investigator Partnerships

Develop necessary infrastructure for partnerships with research investigators from universities and/or medical centers.

Build Evidence

Create the planning, processes, and necessary partnerships to publish papers and increase visibility and the company’s reputation as evidence-based.

Understand audience

Conduct surveys regarding end-user engagement, perceptions of the product, and the extent to which they find it helpful.

Build Scientific Advisory Board

Evaluate scientists and establish procedures for a scientific advisory board.

Conduct Effectiveness Research

Conduct research that aligns with business priorities.

Obtain Grants

Create the planning, processes, necessary partnerships, and manage grant writing.

Provide Education: Importance of Science

Educate the company about why science should be part of the business strategy.

Educate: Strategies for Behavior Change

Work cross-functionally to embed theory-based behavior change strategies to enhance sales, engagement, and retention of the product.

Support B2B priorities

Work with B2B teams to leverage science to obtain sales and marketing goals.

Embed Science in Marketing and Communications

Work with marketing/communications teams informing latest and greatest science and/or develop scientific studies to support marketing/comms.

Embed Science into Product

Inform product/content teams about relevant science, determine ways to embed science and/or internal research studies into product/content for sales, engagement and retention.

Establish a Team of Strong Scientists

Write job descriptions, interview, assist with hiring, train and mentor a scientific team.

Develop Processes to Conduct Science Internally

Work cross-functionally to establish rigorous scientific procedures and policies to conduct science internally.

Learn More

Take a deeper dive into my services and what is possible for your company.

Review business priorities across the company
- Cross-functional team roadmaps may also be reviewed
Work with the data science team to understand what data is currently being collected, how data can be used (e.g., understanding privacy policies), and brainstorm ideas/innovations for collaboration between science and data science team efforts that will improve yields
Make recommendations for data collection and what already available data could be analyzed for publication/evidence
Review studies (past, current, future) plan in relation to methods and how outcomes support business priorities
Make suggestions for improvements in methods used in ongoing research and future research plans
Provide an overview of the company’s science needs along with potential strategies to move science forward

Meet with leadership to understand company priorities and how science can strengthen the company (marketing, sales, product etc.)
Develop a potential roadmap for science to support business priorities in partnership with the leadership team and other teams as needed
- What studies could be conducted
- What resources would be necessary and how do we save on resources
- What metrics could be used to define success
- What papers should be published in alignment with the company's business strategy
- Determine if there are grant opportunities
  - Establish the pros and cons of each grant opportunity to decide if this should be part of the strategy
  - Determine resources necessary - risk vs. reward
  - Develop scientific partnerships for successful grant proposals that establish feasibility and/or efficacy for the company
Develop and present a potential strategy that includes OKRs and/or KPIs if warranted

Determine scientific priorities for external investigator partnerships
Determine the external investigator audience - who would be best/what type of researchers could be strong external partners
Develop language to engage external investigators to be used on the company’s website
Write a call for applications to conduct research in alignment with business priorities
- Applications would include a study proposal, available funding, grant potential, timeline, milestones, and research goals
- Applications would be evaluated based on their alignment with business priorities, the rigor of science, and the likelihood of success
Work with operations and legal teams to develop an MOU that includes the necessary content to establish science/data partnership and protects the business
Seek out external investigators and engage them with the company
Manage research studies with an external investigator representing the company
- Communicate and manage current external investigator partners while developing processes
Write all processes from proposal to partner to completion of the project for external investigator partnership

Develop research questions that can be answered with existing data
Develop a roadmap for publications that align with business priorities
Review past, present or future studies and plan for publication of study findings
Establish internal and external partnerships necessary for writing publications
Manage deliverables and timelines for publications with external investigators
Work with marketing/comms teams to translate findings to general audiences
Suggest opportunities to report out/share findings with external audiences
Represent the company by presenting evidence for their product at conferences or other speaking engagements
Contribute to publications (writing, recommending journal submissions)
Develop an internal science share document that is accessible to teams across the company to share science publications and findings (interpretable for all audiences)

Develop a survey overview that includes objectives, setting, hypothesis, target audience
Develop survey questions with outcomes that will inform future priorities
Determine the best methods to deliver a survey that maximizes yield and minimizes the burden
Guide decision about needs for IRB approval
Guide language for IRB application and consent
Manage and lead the dissemination of findings internally and externally
Work with other teams to share findings and inform the use of the findings (e.g., marketing, sales, product)

Determine and engage scientists who can help advance the science and business priorities
Share with leadership potential scientific advisory board
Develop the purpose and deliverables for participation on the scientific advisory board
1. Establish a level of commitment and expectations
Work with the company’s legal team to establish contracts for scientific advisory board members
Lead and manage monthly meetings in regards to science for the company
- Democratically develop company research priorities based on the company needs, business priorities, and contributions to science
- Obtain funding and/or generate publications as a board
- Increase the number of scientists who conduct research as external partners

Develop a research study overview that includes objectives, study setting, research questions, hypothesis, eligibility criteria, design of study, intervention and control groups, and measures to be conducted
- Feasibility studies
- RCTs
Establish outcomes that align with business priorities (e.g,. Positive outcomes, engagement, retention)
Develop the scope of work necessary to successfully conduct the research study (e.g,. Timeline, resources, partners (businesses, communities, scientists)
Engage necessary partners to conduct research (e.g., clinic settings, national intervention, digital approaches)
Hire contractors (if needed) and/or establish necessary partners Manage science consultants/team to conduct research
Manage and lead the publication of findings
Work with other teams to share findings and inform the use of the findings - marketing, sales, product

Communicate cross-functionally and with leadership (e.g., meetings, white papers, presentations, lunch n’ learns) with a number of topics
- Quality vs. quantity
- Science timeline vs industry timeline - when is it a good idea to follow the science timeline vs industry timeline - how to we speed up science?
- How is science integrated into the company and why is it important
- Working with partnerships and B2B enterprises to conduct science (evaluate) and sell)
- How can science inform product and content teams
- How can marketing and/or comms work with science to establish evidence for the company
- Partnering with sales and training sales teams to use science
- Other topics TBD per company needs/desires

Develop documents reviewing the latest evidence and/or internal science that aligns with business priorities and can be used to inform the sales team
- Pain points
- Value proposition
Develop science-based training/education for the sales team to use during sales calls
Provide science-based behavioral strategies that may help customer service managers to:
- Increase the likeliness of uptake
- Improve engagement in the workplace setting

Partner with product/content teams about the latest science related to the product/business and how that can be leveraged
Share data science and/or science findings of an external investigator or internal science to be communicated to lay audiences
- Use the science to inform future product iterations, innovations, content
Partner with product/content teams roadmap to ensure there is science for future planned product/content teams
Partner with UX teams when applicable

Establish needed roles for a science team (considering resources and impact)
Write job descriptions
Review job applicants and make recommendations for top candidates
Develop interview process/strategy/questions
Participate in interview
Provide feedback and suggestions for fit for company
Train the science team
Manage/mentor a science team
If applicable, provide vision, help overcome barriers, provide solutions, work with a manager/director that is leading a science team

Develop a guideline for conducting science to include a general overview of IRB, clinical trials, data storage analysis (if applicable), third-party investigators, grants, recruitment of participants, and scientific advisory board
Establish science policy and procedures related to research misconduct (standard paperwork when conducting internal science)
Develop a training manual for the conduct of science internally that may include some or all of the following: weekly meetings, research study guide, scientific advisory board guide, outside research proposals, publications, conflict of interests, purchases and reimbursements, marketing and communications, science docs to be shared company-wide, software for science, admin for science
Develop a standard of conduct and research management plan for internal science to include a description of roles of team member(s), ethics and conflict of interest, IRB, data access, protection and confidentiality, data transparency, informed consent, financial disclosures